The final part of the course is a presentation. In this there are several key elements that are required.
The first is the What?
What type of game is it that you are presenting? What the story is? What rewards do the players gain from completing the tasks? What can be purchased from the store? What are the rules? These are important aspects for any potential investor. In turn making up the reasons for any potential purchaser who would buy your product. You are essentially telling them the reasons, hoping that they are enough to convince them to part with their money.
Next is the Why?
Why should someone invest? Who is going to play? These two questions are directed at the potential investor. Asking the important question of how many copies do you expect to sell? From there you must show how you researched the market specific to your game proposal. How your game fits into the proposed demographic of gamers and what needs your game is going to fulfil for those gamers.
How will this game stand out from the others in it’s genre? Your game needs a hook to drag players in. Something that will make it stand out from the rest. This could be a new innovation to gameplay, or a radical use of new technology. Whatever it is this is your most prominent idea that makes it stand out from the rest.
Lastly how much potential does it have? Investors need to know that their money is going to be returned with interest. You need to show them how your game will grab the imagination of the player. Making them want to return over and over, buying as many microtransactions and expansions as possible, or just a massive amount of sales from the game alone. Making your game as original and engaging as possible will do this, people don’t mind similar but the same has already been done.
Now is the How?
How much will you require as an investment? This covers all expenditure, including any software licences that may be required, any supplies or equipment needed in development and production, any staff needed to work on the game, any rent for a premises to work from, any advertising costs, any live service costs, and any marketing costs that will be incurred. Basically any costs that will come into any part of the design, development, production, and marketing of the game.
And finally the When?
The most important question to any investor, when will they see a return from their investment? They will need a working schedule of the whole process, from the start date up to the final date of release to the public. When the first playable date is? When can they see the product? When is it’s soft launch? When is the worldwide launch?